More About SEO

What is SEO ?

              SEO stands for " search engine optimization". In simple terms, it means the process of developing your site to increase its appearance for relevant searches. The better appearance for relevant searches. The better apprehension your pages have in search results, the more likely you are to collect consciousness and attract potential and existing consumer to your business. 

1. There are people searching for your objective or services on internet

        There are over 3.7 billion people online. 95%of  online activities start on a search engine. There are 80,731 searches every second, and 5.8 billion searches per day. There are millions of opportunities for your business to become famous on internet. One of most important benefits of  SEO is that your  customers are using search engines daily.

2. SEO pulls- in quality traffic 

          Search engines traffic seems to be the best traffic because  people are really searching for the difficulties you can solve. You can "pull" traffic to your business .You  not have to "push" out advertisements to convince people to buy. Search traffic is already interested in your products and service. This is why the SEO industry is worth $65 billion.

3. SEO traffic is more likely to convert 

           The traffic of SEO is more likely to change than other source of traffic. In fact, search traffic has the good transformation rates for most websites. By positioning yourself on search engines, you are  positioning your business to win more transformation.

4. SEO increases sales and leads 

         SEO is not a myth. You will increase your leads and sales if you offers a viable product or service. One small business generated over 2 billion worth however, you must invest in the best SEO  campaigning, your business will be on it's way to higher conversions. 

5. SEO can decrease your cost per acquisition 

          Another benefit of SEO is that is "free". It so less expensive than advertise to acquire consumers. The only cost in  SEO are the costs to hire the best SEO company. unless you have experience in website coding and google algorithms, you will need an SEO firm or agency to grow your ranking and reap the benefits of SEO. 

6. SEO   

           You don't need to advertise if you have stronger SEO standings. You can grow your website traffic without having to ppc. An effective SEO planning can help you scale back your advertising costs, and invest it in more effective areas. 

9. SEO is a long-term strategy 

           SEO is a long-term strategy . It can take half to one year to see optimal ranking. However, just as it takes time to move up the rankings, it takes time to move down the rankings. Once you are placed in top positions, you rarely move down. 

10. SEO makes your customers more informed 

             Your customers are using search engines to research. They use their findings to help them make inform decisions on available options. Higher SEO ranking allows you to educate potential consumer. This indirectly builds trust, but most importantly helps them make an informed decision.

11. SEO influences purchasing decisions 

              SEO  significantly influence purchasing decisions.  Use SEO to improve your communications by simounteneously influencing the purchasing decisions of those on the webste.

12. SEO increases your brand awareness and equity

             SEO will also help to build your brand equity. In another way, SEO will help people become alert of your business. Awareness is so much important because your website visitors may not always be there to purchase. However , by being alert of your offer, they may buy in the near future.

13. SEO increases customer attribution or "touches"

           While your alertness is increasing, SEO will increase your customer attribution points. Attribution is the amount of times your visitors look your products. The more times they look up to your business, the more likely they are to buy from your brands. Strong SEO ranking will help you dramatically increase your touch points with potential buyers.